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The method

From attentionto action

  • Four stages
  • Every month
  • Outcome-led

These four connected stages take your audience from discovering you to taking the next step, building momentum every month.

The method

Research and strategy

We audit your industry, audience and market, and build the content around what gets results.

The aim isn't more content. It's a fuller calendar.

Plenty of good businesses post regularly and still wonder where the enquiries went. Usually the content itself is fine. What's missing is a plan around it and a clear next step for whoever watches.

Posting regularly, and still quiet

If you're already making things, the hard part is done. What tends to be missing is the opening line, the edit, and somewhere obvious for a viewer to go next.

Reports that answer the real question

Reach and impressions are useful signals, but they're not what you're actually asking. The number that matters is how many people booked, so that's the one we report on.

Your best piece deserves a longer life

Every so often something lands properly. With a plan for what happens next, that piece can keep earning its place long after the day you posted it.

Our end of the deal

If we don't deliver, we don't stop.

Month one is the whole thing, not a trial run: the shoot day, the edits, the posting, and a report that ties it back to booked calls. If any of it isn't in your hands when we said it would be, we keep working at our own cost until it is. You're on 30 days' notice from day one, so we have to earn the next month, every month. We don't need a year to prove this. Thirty days will do.

Written into your agreement before anything is signed. No small print, no moving targets.

What we need from you
  • You give us a few hours on shoot day, and access to the accounts we post from.
  • You come back on approvals within two working days, so the schedule holds.
  • It covers the work we agreed on your call - we guarantee what we control, and nobody controls an algorithm.

Six questions worth asking any content partner. Including us.

A showreel tells you what someone can make, not what working with them is like. These are the questions that tell you whether a month together will be worth it.

They do, on location, with their own kit. If the answer is 'send us your footage', you have hired an editor, not a content partner.

Every month should start with angles and hooks chosen for your offer. If they cannot tell you why a video exists, it is filler.

One team, one loop. When the person choosing the angle and the person editing it never speak, the thread between them tends to get lost.

Booked calls and pipeline. Reach and impressions are useful inputs, but a report built only from them won't tell you whether the month paid for itself.

You should, in full, including the raw footage. Anything less means leaving is expensive by design.

A clear notice period, in writing, agreed before you start. Long lock-ins protect the agency, not you.

Ask us all six on the call. We'd rather you asked them of everyone you're considering.

Questions

Everything you're probably wondering.

How long are your contracts?

Month-to-month with 30 days' notice - no annual lock-in. Content is a compounding game, so most clients stay because it works, not because they're trapped.

Do I have to film anything myself, or book a videographer?

Neither. The videographers are ours, so there is nobody for you to find, book or pay separately. We come to you with the kit and shoot it on location, wherever you are. All we need is a few hours of your time on shoot day.

What do you need from me to get started?

A short onboarding call, access to your social accounts and ad manager, and a date in the diary for the first shoot. We handle the rest.

How fast will I see content go live?

We agree a delivery schedule with you at the start of each month, so you know which pieces are landing and when. How quickly the first ones go out depends on the shoot date and how much we are cutting, and we will be straight with you about that on the call rather than promising a number we cannot hold to.

Who owns the content you create?

You do - 100%. Every video, edit and asset we produce is yours to keep and reuse, during the engagement and after it ends.

What happens if it doesn't work?

We track results against booked appointments, not vanity metrics, and adjust monthly. We also stand behind a clear guarantee, and you can cancel with 30 days' notice.

How much does it cost?

It depends on how often we film and what you need from it, so we price it on a call rather than publishing a figure that fits nobody exactly. Every package is month to month with 30 days' notice. Tell us what you're trying to achieve and we'll come back with the package that fits and what it costs - no obligation either way. Paid social is an added package if you want it, and the ad budget stays separate and is set by you.

Do you manage ad spend too, or just content?

Content and organic posting come as standard. Paid campaigns on Meta and TikTok are an added package rather than part of the base retainer, so you only pay for them if you want them. If you do add it, the ad budget itself stays separate from our fee and is set by you.

Which platforms do you cover?

Primarily short-form - Instagram Reels, TikTok and YouTube Shorts. Paid social on Meta and TikTok is available as an added package. We focus on wherever your audience already is.

Ready when you are

Let's make your content work for you

Tell us where you're at, what you're trying to achieve, and where you need support. We'll take a look, talk it through, and show you what we'd do next.

30-minute call · No pressure · Leave with a plan